PE firm Ethical Capital Partners, which acquired MindGeek in March 2023, rebrands the Pornhub owner as Aylo, seeking a "fresh start" after a series of scandals (Thomas Barrabi/New York Post)

Thomas Barrabi / New York Post:
PE firm Ethical Capital Partners, which acquired MindGeek in March 2023, rebrands the Pornhub owner as Aylo, seeking a “fresh start” after a series of scandals  —  Pornhub's shadowy parent company MindGeek said it is changing its name as its new owners seek a “fresh start” for the scandal-ridden smut empire.

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